I moved The Idea Farm to a private list because it was getting too big, and many publishers didn’t want their research going out to a large audience, or available freely on the internet. I have enjoyed sending out over 100 pieces of research in the past year, but am faced with a similar problem today as the list has grown. Either a) close the list to new subscribers, or b) raise the price. I don’t want to shut anyone out just yet, but I still want the list to be broadly affordable. Beginning in 2014, I am going to raise the price. I imagine if it gets much larger I will just close the list as I don’t really want to charge much more than this…
In any case, all current subscribers through 2013 will always pay the lower rate of $199/year, forever.
